Category Archives: SEO
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How To Build Your Website’s Trustworthiness
Similar to the concept of Domain Trust, the idea of Page Trust (or “on page trust factors”) centers around a search engine’s rating of the type and kind of content on a website itself. There is a certain amount of controversy in the SEO community about whether and how an …
By Patrick HareRead More
March 15, 2010 -
How To Optimize Your Site For Microsoft Bing
How are your referral stats looking? Noticed more traffic from Bing lately? According to a Nielsen report last month, Bing is growing faster than any other search engine. It was reported Bing had 10.7% of the total search market, up 2% from the month before. Yesterdays report from Hitwise suggests …
By Aaron WallRead More
March 15, 2010 -
How To Gain Many Quality Back Links
I have a question about back links. How do you get relavent back links without getting on link farms? I have been using twitter for a while and just started facebook. I was told to get a tinyurl and add a small fishing report on twitter and it would count …
By Dave TaylorRead More
March 15, 2010 -
How To Balance Social Media Into Your Optimization Efforts
Whether you or I like it or not, social media is inching it’s way further in importance. The idea of social media isn’t anything new, but recent events have set into motion what could be heavy game changers for all developers. I’m of course referring to Google and Bing’s deal …
By John VinsonRead More
March 15, 2010 -
Designing And Testing Your Landing Page For SEO Ranking
Part of the problem with landing page design for SEO (Search Engine Optimization) is that there is a conflict between the type of page that is likely to rank on a search engine and the type of page that a person will interact with. In the world of landing page …
By Patrick HareRead More
March 15, 2010 -
A Web Developer Fairy Tale
There was once a mom and pop kind of web shop selling auction products, making money through the affiliate commissions. She (the wife) would do the design and customer contacts, and he (the husband) would do the programming of the site. Mind you, they had no products of their own. …
By Philipp LenssenRead More
March 15, 2010 -
Keep SEO Strategies In Mind When Changing URLs
We have been working tirelessly on a website just purchased by one of our main clients and completely revamped. The subject matter remains the same for the site but the old site was such a mess. Content was skewed all over the place and URLs had weird query strings causing …
By Lydia MazorolRead More
March 15, 2010 -
Developing SEO Changes That Do Not Reduce Your Site Credibility
Here are a few SEO tips specific to financial websites. First, understand that people are very sensitive and possessive about their money. Your website has to ooze credibility if you want to convert traffic to customers. You probably know this already, but keep it in mind when you hire an …
By David LeonhardtRead More
March 15, 2010 -
Integrating “Cheap” Into Your Content Requires A Bit Of Finesse
Many of our Search Engine Optimization and Pay-Per-Click customers encounter a problem when we do keyword research for them. We create long lists of actual keywords typed in by Google searchers, and no matter what the product or service, the word “cheap” invariably appears in the results. Very few webmasters …
By Patrick HareRead More
March 15, 2010 -
Optimizing Your Medical Website For Visibility
Creating effective search engine optimization (SEO) and marketing (SEM) campaigns for medical professionals involves a slightly different strategy than a campaign for other professionals. There are several different reasons why this is the case. Aside from considerations related to FDA, AMA, and other regulatory guidelines for physician advertising online, websites …
By Patrick HareRead More
March 15, 2010