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Keyword Research Process Does Not End With SEO
Finding keywords is easy. Finding the right keywords, organizing them into optimizable groups, and determining where and how they get optimized into the site is another story all together. Generally, keyword research is done at the hands of the SEO. Taking those keywords and integrating them into the content is …
By Stoney De GeyterRead More
September 24, 2011 -
Remember To Start Small When Optimizing Your Websites
I generally implement my optimization campaigns in two phases. The first phase is a quick run through to get as many of the site pages “search engine friendly” as possible. The second is a much more thorough process that provides a complete optimization for each page. Quick process can often …
By Stoney De GeyterRead More
April 7, 2010 -
Understanding The Anatomy Of Link Building
Link Analysis Progression I said in my last post that each link is essentially a vote for the page that’s being linked to. That, essentially, was the original link analysis factors. Things have come a long way since then. Today’s link analysis factors are far more complex. Over the years …
By Stoney De GeyterRead More
March 25, 2010 -
Best Checklist for Login and My Account Pages
What this is about: The list covers items that have to do with the process of logging into or accessing “my account” pages, and the information found on those pages. Why this is important: Ensuring visitors can easily login and find the information they need is essential to providing a …
By Stoney De GeyterRead More
March 15, 2010 -
How To Effectively Build Your Site’s Credibility
I’m going to start this article with the conclusion, so if you read no more than this first paragraph you can walk away knowing the most important thing this article has to say. And here it is: Fix your broken links. That’s it, you’re free to go now. The rest …
By Stoney De GeyterRead More
March 15, 2010